Busy week doing a lot of helping out new members so not much to report, nothing new happening right now at Blog Success so I am spending all my time helping people as they come through the door…… I want to ask you something….
What’s the point of having a blog if it isn’t doing anything for you and why are people so “afraid” of research?
That is the question I seem to be asking new members a lot lately, either one of those or both questions because I seem to hit the same resistance. No one wants to research their niche, they are in a hurry to get their blog up and get going so all they want to do is buy a domain and do this thing!
Unfortunately without knowing why you are putting your blog up you will find that eventually you will run out of things to write about. From all the work I have done with new bloggers if any of them say they can’t think what to write about I ask them who they are reaching out too (target market) and all of them to date do not have a strong idea. They have an idea of their niche but not their buyer – yet it is the buyer in that niche who will be getting their wallet out so you need to bring them to you.
When you know…..
what your blog is there to do
how it is going to help
who it is targeting
…….then writing content really does become easy. In fact you soon find you have more ideas than you can handle and the best thing to do is write them out and future post them on your blog.
Research doesn’t have to be boring
I love the research part of setting up anything and I encourage people to treat it like a treasure hunt. By carrying out research you hunt for what people want on the net and when you find what they want you have found gold. You then take that gold and turn it into money for you.
It’s a well known fact that you need to “find the hungry fish” or “find the hungry market” in order to succeed and it is no different with your blog.
Call yourself a pirate and go on a treasure hunt or call yourself a detective and go searching out what people are looking for/asking about.
Go on to forums and see what questions are being asked, get yourself on amazon then search out your niche and click on their best sellers link, do the same on Barnes & Noble, use the normal keyword research tools and see how many people are searching for your idea.

blog success
Miss out research and your blog will become a ghost town after a gold rush…… and you will have to spend five times as much energy to get visitors to your blog.
Always remember …….
Research = treasure = gold = millions!
No research = no readers = no one buying = frustration and time wasting
You choose